Hi, I’m Pete from Relay Interactive. We develop the technology that powers and supports community-focused experiences ranging from Interactive Audiobooks to tours of London and interactive date experiences.

Origins of the idea

This project came about in 2024 after a series of setbacks in my business, whilst finding it hard to move back into my previous career. Instead I decided to put my time and energy into a passion project, helping people with small-scale app development projects.

As time went on I found myself experimenting with my own ideas, one of which went on to be the RELAY INTERACTIVE platform. We are set to launch our first experience, an interactive audio experience with the goal of bringing together families this December.

Calling all aspiring creative entrepreneurs

Through my openness to discuss my own experiences in starting and failing to scale my own business, I have met with a great number of passionate, talented people over the years who have not been able to to find an affordable, sustainable route to start their business. It’s my hope that with RELAY INTERACTIVE we’ll see many more people able to bring their ideas to life.

The RELAY INTERACTIVE platform is designed to provide interactive experiences, that give equal focus to both story-telling and creating a ‘moment’ in someone’s day/week/month/year.

More to come in 2025

There is more to come in the new year as we open up to creators who are keen to partner with us to roll-out their own experiences. In the meantime, head over to AdventWood.com and check out our first experience to get a taste of what we have planned for the future!